Country: France Date: April 2012 – July 2012
Many interested Insiders subscribed to be able to test NIVEA Q10 body or face products .
This Insider Pack (differs for face and body) was sent to all testing insiders for free:
Insiders shared their opinion and experiences with family, friends and coworkers
“A shared pleasure and discovery of a new quality product, thank you again insiders and Nivea for this great opportunity!””
“Thank you, for making me discover this cream q10: I love it! it suits me and all testers around me liked it too!!!”
On the campaign blog sent in pictures were placed and conversations about NIVEA Q10 took place between testers and other enthusiasts. The testing Insiders kept us informed about their opinion and the reaction of others by sending in reports.
Do you think this is something for you as well?